Ushiwear at the Google Garage, Sheffield

As some of you may recall from previous blogs and press coverage, Ushiwear have been on an extensive journey with Google’s Digital Garage – from our very first tryst with them in 2015, to our new site launching last year.

Off the back of this, members of the Ushi team were invited to take part in yet another Google Digital Garage event last month in order to act as a case study to speak at the launch of a new site – this time in Sheffield City Centre.

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Styling various Ushi items, co-founder Neil and designer Tom headed down to fly the flag for the brand at the pop-up venue, which was very impressive, to say the least. We loved all of the quirky little details around and about including bottles of Sheffield’s iconic Hendo’s Relish and the primary colours used throughout… and of course, the utterly awesome Digital Guru’s on hand to help.,

You may recall from previous blogs and coverage that the purpose of the digital garage sessions is to provide people from across the city with free digital skills by encouraging small business owners and entrepreneurs to book a slot over the six months.

Those who attend can learn about how to improve their online presence, further their web skills, sharpen their general brand identity and generally boost their trade.

Having already attended events in both Glasgow and Leeds, Neil considers himself a bit of a pro nowadays – fielding questions from the audience and the hosts regarding what the Google Garage experience meant for us; how we found out about it, what we learnt, what advice we found most valuable and how we put the lessons into practice.

Neil at the Digital Garage

Did you see us at the Google Digital Garage launch event in Sheffield last week? Our COO and co-founder Neil spoke on the panel and gave advice for businesses and individuals debating using the Digital Garage.

Posted by Ushiwear Clothing on Thursday, 11 May 2017

Along with the CEO of The Houseman and owner of Vintage Leather Bags; the panel talked about the thing they found most valuable from their experience with Digital Garage. Analytics, as you might expect, was amongst the most valuable lessons that attendees were able to take from their individual sessions.

Other high profile attendees at the event included Google EMEA’s vice president Torsten Schuppe, local Sheffield labour MP Louise Haigh and journalists from the Sheffield Star and Sheffield Live.

It was absolutely ace to head down to the launch of the Google Digital Garage in Sheffield last month…it was even more…

Posted by Ushiwear Clothing on Friday, 19 May 2017

If you haven’t been yet, the Google Digital Garage will be in Barker’s Pool (Sheffield) for the next few months and is open to the public 7 days a week.

As for us… we’re busy with our major brand overhaul – a new website, new clothing and a new site. Phew! We can’t wait to share it with you all.

Back soon!

Love Jilly x