Mirfield-based Ushiwear has announced its annual Christmas campaign in aid of Kirkwood Hospice for the second year.
The seasonal fundraising activity which raised a total of £225 last year, will see the popular clothing brand donate a further 10% of profits from its limited edition range to raise money for the local charity.
Welcoming back the much loved ‘bau-bull’ sweatshirt – a festive twist on the signature Ushiwear bulls head – the collection also includes an assortment of Christmas cards.
The company’s founder and designer Jilly Kapusi has also announced that the team is to host two late night shopping events for locals – including one taking place on Thursday 15th December and one on Thursday 22nd December at the brand’s HQ on Calder Road, Mirfield.
Those in the Christmas spirit will be invited to shop until 9pm whilst enjoying complimentary drinks, nibbles and mince pies in a bid to raise vital funds for the Hospice which provides specialist end-of-life and palliative care for adults from across the region.
Kirkwood Hospice fundraiser Lyndsey Richardson said: “We are delighted and very grateful to be working with Ushi again this year and really hope that the Christmas campaign is a huge success.”
The clothing brand are also giving one lucky winner the chance to win a limited edition ‘bau-bull’ sweatshirt – decorated with antlers and a shiny red nose – on its Facebook page.
Ushiwear Founder and designer, Jilly Kapusi, said: “After seeing so many people enjoy the Christmas range last year we couldn’t wait to bring it back.”
“We are delighted to be supporting Kirkwood Hospice again as it is a charity close to our hearts and we look forward to celebrating Christmas, along with the fundraising team and a mince pie or two.”
Ushiwear was established in 2008 by local designer Jilly Kapusi with the support of husband and Chief Operating officer, Neil. To this day all of the items are hand-printed in Mirfield, West Yorkshire, before being shipped from its Ushiwear.co.uk website to fans all across the country – as well as those based as far afield as the USA and Australia.
The Christmas range is now available in store and online.